Webmail

Promotions and newsletters kept away from what matters

The Inbox fills up with store promotions, social network notices, and newsletters you don't even remember subscribing to. Your customer's email gets buried in the middle. Sorting this by hand isn't realistic, and neither is hunting for the unsubscribe link in the footer of each one.

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Signing up is online and activation is automatic: pay by PIX and the account is ready in minutes for you to activate your domain. For questions, we answer on WhatsApp.

Social filters screen with the Social, Stores, Updates, Promotions, and Forums categories and the buttons to create a folder and filter
Settings → Social filters (real screen).
  • On all lua.email plans
  • In the browser, nothing to install
  • Support based in Brazil, in Portuguese

How it works at lua.email

  1. Turn on the categories

    Under Settings → Preferences → Message display, check Group messages into categories. Quick tags appear below the folders.

  2. View each category with one click

    Social, Stores, Updates, Promotions, and Forums, without moving anything. In the list, a colored badge shows each message's category.

  3. Want to separate them for good? Use Social filters

    Under Settings → Social filters, each category has Create folder and filter. The filter runs on the server: the folders stay organized in Outlook and on the phone too.

  4. Unsubscribe from newsletters

    Turn on Newsletter management on the same preferences screen. It lists the newsletters in your Inbox by sender, with an Unsubscribe button.

Newsletter management screen with sender, number of recent messages, date of the last one, and the Unsubscribe button
Newsletter management (real screen, fictional data).

Good to know

  • Everything is optional and per person: each person turns on what they want in their own mailbox.
  • Unsubscribing doesn't delete what has already arrived, and the sender may take a few days to stop sending.
  • Don't click unsubscribe on clearly fraudulent messages: that only confirms your address exists. Move them to the Spam folder.
Step by step in the webmail manual

Questions about promotions and newsletters

Do categories move messages?

No. Quick tags only show the messages in each category, which stay in the Inbox. To move them, create the folders and filters under Social filters and turn on Take categorized messages out of the Inbox, under Message display.

What goes in each category?

Social: LinkedIn, Facebook, Instagram, and similar. Stores: online stores. Updates: postal service, banks, deliveries. Promotions: newsletters and mass marketing. Forums: discussion lists.

Does unsubscribing delete old messages?

No. To clear what has already arrived, search by sender and delete the results.

Does this change the whole team's mailbox?

No. Each person turns on what they want in their own mailbox.

See also

Filters and rules

Rules that move, flag, or forward messages as soon as they arrive. One for a given sender takes two clicks.

See how it works

Email search

Shortcuts like from:, subject:, and has:attachment, search across all folders, and the whole conversation in the results.

See how it works

Snooze an email

Can't deal with it now? Snooze it until later, tomorrow, or any date you like. At the right time, the message comes back as unread.

See how it works
See all features

Want this working at your company today?

lua.email costs from R$ 8.90 per mailbox, with webmail and lua Colabora on all plans. Signup is online and activation is automatic: pay by PIX and the account is ready in minutes for you to activate your domain. For questions, we answer on WhatsApp.

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